Pro bono charity copywriting in Shetland

I was up in Shetland recently, enjoying a week of great weather, delicious food and good company with family. As one of the busy copywriters in Gloucestershire, I really needed a break. Mrs H and I have visited Shetland before, and it’s always been a rewarding experience. This time was no exception – in more ways than one.

Trondra, Shetland

Another pro bono copywriting client

As well as getting roped in to do a guest blog entry for a local organic lamb and beef farm at Uradale, above Scalloway, I also added another animal welfare charity to my select portfolio of pro bono copywriting causes.

 

Gloucestershire copywriter and otters crossing sign in Shetland

I like to help worthwhile causes

As I’ve said before, one of the founding principles of my freelance copywriter business was to use my skills to help worthwhile causes. Sometimes, this means pro bono work; for others, it means a discounted copywriting rate. And of course, I’ve got to relate to the cause. Otherwise, it’s impossible to write with passion and conviction. Since 2007, I’ve written regularly for the North Devon Animal Ambulance (NDAA). I’ve learned that behind most animal welfare stories there’s a human benefit too. I like that.

Seal pup at Hillswick Wildlife Sanctuary, Shetland

Hillswick Wildlife Sanctuary, Shetland

While up in Shetland, a chance meeting with Jan Bevington, founder of the Hillswick Wildlife Sanctuary, led to me offering my copywriting services for newsletter, website and brochure writing. Her response was positive, so I’m looking forward to promoting Hillswick’s otter and seal rescue work over the months ahead.

You can read more here…

is an experienced Gloucestershire based copywriter specialising in Marketing, Web/SEO, technical and PR copywriting.

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