Tag Archives: article writing

7 top tips for article writing

Article writing and the inverted pyramid

 

 

 

 

 

Engaging articles delight customers, prospects and internet search engines alike. Based on many years of article writing, here are 7 pro-tips to help you when you decide to have a go at article writing yourself. It really isn’t as hard to create valuable content and engage with your audience as you might imagine.

  1. Remember the inverted pyramid. Load your contact so the Who, What, Why, Where, Which, When and How of the piece are included in the first paragraphs. Journalists call it the ‘inverted pyramid’ because it puts the substance of the story at the top. Online, it is important because ‘front loading’ catches your reader’s attention quickly and appears ‘above the fold’ on the first screen of an online page. In print it is equally important. More
Al Hidden is an experienced Gloucestershire based copywriter specialising in Marketing, Web/SEO, technical, PR and article copywriting.

Revealed: what you get when you pay $5 for an SEO article…

This is my 100th blog post, so I thought it had better be a cracker.

peanuts

 

 

 

 

 

I’ve long wondered what buyers actually get when they pay ‘peanuts’ for SEO articles or other copywriting on sites such as Elance, Fiverr and others of their ilk. I’d heard about the problems with poorly-written copy, writers who don’t have English as their first language and so on…

To find out what professional copywriters are up against from the so-called copy mills, I recently tried a little experiment. Here’s what happened…

Al Hidden is an experienced Gloucestershire based copywriter specialising in article writing, Marketing, Website and SEO copywriting, technical and PR copywriting.