Choosing a copywriting practice
Someone recently told me that Cheltenham has the highest concentration of creative businesses outside London. Put all those design agencies, web designers, copywriting agencies, graphic designers, photographers, app designers and other creative consultancies together and it’s guaranteed to be a challenge to find the one that’s perfect for your next creative project.
More on choosing a copywriting practice
So what are you seeking from your copywriting practice? Will it be large and (probably) expensive? That’s fine if you’re a major global brand, but maybe not such a good fit if you’re a micro business or startup SME in Cheltenham, Stroud or Cirencester.
Alternatively, maybe a small, professional, owner copywriter would best fit your organisation; if you’re planning a major pan-European campaign, perhaps not. But if you need a website, a brochure, a few case studies and the occasional press release, the low overheads and corresponding pricing structure of a good one-man (or woman) band is likely to be perfect.
Let’s look at both for a minute. Read more here