A recent conversation with the owner of a Cotswold helicopter business provided a great opportunity to reminisce about the time this Gloucestershire copywriter ended up flitting around the Swiss Alps with a heli-logging crew. And how I ended up in a Bell 212 that got picked up by an AWACS in the days after 9/11. And then there was the generous support that I got from local helicopter businesses such as Polo Aviation and Heliflight for my City & Guilds Technical Communication project and my (as-yet unpublished) novel.
One of the highlights of my freelance copywriting career to-date was the SEO copywriting I did (through two of my clients) for Staverton-based Rise Helicopters. Add all these ‘helo experiences’ up and it makes a handy ‘helicopter CV’ as background to more work for the industry. Being interested in a subject is a great starting point for writing enthusiastically about it. Having this knowledge and experience, yet being able to stand back from the day-to-day intensity of a helicopter-related business, puts one on a great position to offer fresh perspectives.
One of my objectives for 2011 is to do some more helicopter writing. I’m getting itchy keyboard fingers and the challenge of helping another helicopter firm get their bizcomms out of a low hover and transitioning into a steep climb is an exciting one. Gotta helicopter business that could use some creative copywriting? Or maybe your agency or web company has a helicopter-business client? If so, please visit my helicopter copywriters website page for more info.
Is that the sound of Wagner’s Ride of the Valkyries (Walkürenritt or Ritt der Walküren) I can hear?…